San Francisco rapper Adam Vida pairs his songs with video that often goes viral, including one shot spontaneously at the riots that followed the San Francisco Giants 2010 World Series win. In this installment of Bay Area Beats, Adam Vida talks about the evolution of his sound.
VIDA: What people wanna hear is you being yourself. They wanna hear you sharing a piece of yourself.
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This piece originally aired in June of 2014. Hear more of A-1's music and watch his videos here.