KALW Sponsorship

Become a Business Sponsor. Reach New Audiences.
Every day, KALW connects with thousands of listeners across airwaves and digital channels. We are shaping public media’s future by producing innovative cultural programming and journalism, amplifying local voices, and centering the Bay Area’s vibrancy and diversity through rich storytelling.
Align your company with KALW as a business partner and engage our diverse audience with your work!
Our sponsorship rates are personalized to your marketing needs and budget. To learn more and receive your custom quote, contact Didi Iseyama at sponsorship@kalw.org.
Click here to download our media kit.
OUR PROGRAMMING
Spend 24 hours with KALW — and you’ll hear the difference.
We understand the power of our words and platforms to inform and advance the conversation. We feature music that stirs your soul and stories that move the needle. We champion everyday voices and focus on solutions. That's why we sound a little different.
FORMAT: News, Music, Culture, Public Affairs
COVERAGE AREA: Bay Area’s nine counties: San Francisco, San Mateo, Santa Clara, Alameda, Contra Costa, Solano, Napa, Sonoma, Marin
CONTENT PARTNERS: KALW is an NPR affiliate, featuring acclaimed programming from NPR, BBC, CBC, alongside locally produced programming.
OUR AUDIENCE
Artists and activists, culture lovers and political changemakers. That’s who listens to KALW.
KALW listeners love where they live and look for new ways to make it better. They embrace innovation and create the future. These Bay Area dreamers and doers have a deep connection to KALW. Because, like them, we are civically minded, endlessly curious, and always original.
Our mix of news, music, and public affairs programming reaches all nine Bay Area counties and can be heard by 4.4 million people in the region — not to mention anyone with access to internet and cell service.
LET'S WORK TOGETHER
To continue the conversation, contact Didi Iseyama at sponsorship@kalw.org.